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Instantly free for you because it is new: Words Matter

Instantly free for you because it is new: Words Matter

Ad copy, Web page, brochure: do you know the words that are powerful? With online...

Cindy Tonkin May 31, 2016
TED on starting a business

TED on starting a business

If you want some conceptual inspiration, then try these TED talks on starting a...

Cindy Tonkin April 17, 2016
Get your site right

Get your site right

Some useful tips on getting your value proposition right on your web site here....

Cindy Tonkin December 4, 2015
Naming your brand

Naming your brand

So what do you call your consultancy? In It's Official! Setting up your Australian Consultancy...

Cindy Tonkin September 23, 2015
Going Solo

Going Solo

Here used to be an article on going solo, published in July 08. But that...

Cindy Tonkin September 11, 2015
Chief Emotional Officer?

Chief Emotional Officer?

Family firms make up anywhere from 80% to 90% of business enterprises in North...

Cindy Tonkin September 11, 2015
A French Perspective On How to Consult

A French Perspective On How to Consult

One of my friends sent me the link to this French "Five guidelines for...

Cindy Tonkin September 11, 2015
What innovations are happening in your business?

What innovations are happening in your business?

In Connecticut a few years ago I visited in one day 3 museums: A...

Cindy Tonkin September 11, 2015
Make It Easy To Do Business With You

Make It Easy To Do Business With You

Clients tend to underestimate the time it takes them to do stuff. If you...

Cindy Tonkin September 11, 2015
Dealing With A Tough Market

Dealing With A Tough Market

Here are 3 sales tips for a tough market from go-to-market. They are: 1. Mine...

Cindy Tonkin September 11, 2015