Selling words
So you want to write a persuasive report, a great CV, a compelling CapEx?...
Convince clients to buy and buy in
So, now you’re waiting for the client to decide. Sometimes, waiting for the decision...
Make Faster Decisions
Why do some clients take so long to make decisions? You’ve noticed it. Some...
Building rapport – or getting on with the client
Building rapport is basically about getting on with the client. It’s one of the...
Detail People - love 'em!
Detail people: They can drive you crazy, or you can love them. Here’s how...
Helping clients adjust to change
Brendan’s assignment is to get a factory working again after they slimmed down staff....
Sell ideas hypnotically
When you sell ideas with hypnotic language, you have a greater chance of success....
Manage difficult clients: reverse psychology
Manage your difficult clients more easily.If you've ever put 'don't hesitate to call' at...
Changing habits
Michael Bungay Stanier distills changing habits into a 3 minute video. What a treat....
Say Sorry to get on better with clients
Say sorry. It can be tricky. There are plenty of ways not to say...