Instantly free for you because it is new: Words Matter
Ad copy, Web page, brochure: do you know the words that are powerful? With online...
TED on starting a business
If you want some conceptual inspiration, then try these TED talks on starting a...
Get your site right
Some useful tips on getting your value proposition right on your web site here....
Naming your brand
So what do you call your consultancy? In It's Official! Setting up your Australian Consultancy...
Cut Out The Waffle
Perhaps you are over PowerPoint presentations (or not over them, but keen to make...
Giving Thanks
Tom Peters (Mr In-Search-of-Excellence) suggested years ago that thanking people is an integral part...
Going Solo
Here used to be an article on going solo, published in July 08. But that...
A French Perspective On How to Consult
One of my friends sent me the link to this French "Five guidelines for...
Work With Your Strengths
When I wrote the books in the Consultant’s Guide series about marketing without cold calling I...
Looking The Part
I’m a big believer in the importance of image. Often the only thing clients...